Author: Deepak G

People love shopping during the holidays, and research shows it’s primarily due to lingering feelings of nostalgia which motivates us to buy presents for friends and family. Come holiday season, and it’s time for each business to get ready for their best holiday season ever. No matter if you are a brand new business trying to get an advantage in this crowded market or a seasoned eCommerce master who needs some tips to improve your game plan, even more, you have come to the right place! This article will give you 10 practical e-commerce marketing tips to skyrocket your holiday…

A successful marketing strategy is the lifeblood of any business. It will help you stand out from the crowd and make your brand memorable in a crowded marketplace. Like any other business, marketing for start-ups is a vital component in the success of any company. With so many different platforms, knowing where and how to start can be hard. There are many digital marketing channels that you can use for your start-up. That’s why you should choose the right digital marketing strategies for your start-up to get maximum output. Which strategy works well for your start-up depends upon your niche,…

We all know a little about SEO – at least that it helps improve page rank in search engines. These search engines like Google and Yahoo are like digital libraries which keep web pages instead of books and when we search for any topic, it takes the keywords and searches for the relevant web pages using certain algorithms. Though you do not know how these algorithms work exactly, you should know how to use them to improve a page’s rank. What is SEO? You might have already heard of it by now. It is nothing but Search Engine Optimization. It…

Invented and showcased within a few years of each other, the desktop computers, mobile phones, and the internet became three of the most significant inventions of the last millennium, changing the way the world communicated and interacted.  The World Wide Web, invented in 1989, and the touchscreen phones, first launched in 2007, gave a massive boost to how the internet was accessed on the move. Sometime in mid-October 2016, mobile devices (phones + tablets) overtook desktop computers in the global market share of internet access, with mobile phones by themselves overtaking desktops less than a month later. The turn of…

It was in the early 1880s when the world got to see the earliest form of motion pictures. Between 1888 & 1895, famous inventors like Thomas Edison and Louis Lumiere introduced a motion picture camera and the cinematograph. And with the invention of televisions in the 1920s, videos came into our lives! The world of storytelling took a great leap and never looked back! ‘A picture is worth a thousand words is an adage in multiple languages meaning that complicated and sometimes multiple ideas can be conveyed by a single still image, which conveys its meaning or essence more effectively…

Search Engine Optimisation, or simply SEO, is a buzzword in digital marketing. By definition, it is the process used to improve the quantity and quality of traffic to a web page or a website from various search engines. Though very commonly used in digital marketing conversations, for someone who is probably new to the space, you might wonder about the importance of SEO and ways to use it if your business is operational from multiple locations. You might want to have a look at our various SEO services we offer primarily if you are from Hyderabad. What are Multiple-Location Businesses?…

The dynamics of business growth have changed dramatically over the past few years. The techniques which were useful in the past have become redundant now. Newer methods have arrived on the scene and are showing a lot of promise. One of the most popular techniques that have taken the world by storm is digital marketing. In the case of small and medium companies, digital marketing is proving to be an essential means of promotion. Moreover, according to several studies, firms that are using digital marketing are witnessing more rapid and sustainable growth. Here are some ways by which digital marketing…

The widespread availability of high-speed internet has posed new challenges and opportunities for marketers. Digital marketing has snowballed in the past few years as companies strive for a robust online presence. Now reaching out to potential customers is easier than ever before, thanks to the benefits of digital marketing. In this blog, we’ll share the top ten benefits of digital marketing. List of 10 Top Benefits of Digital Marketing 1. The most cost-effective way of marketing Digital marketing is substantially cheaper than traditional marketing. Running ads on digital platforms is more budget-friendly than any other media like TV, Radio, or…

SEO or Search Engine Optimization is a technique that has transformed online marketing in recent years. It is the practice of increasing the visibility of a website to a search engine. SEO can be very helpful if you’re a business owner and want to build a robust online presence. Marketers rely heavily on this technique to promote their business and reach wider audiences. Here are the top five benefits of SEO for your business. List of Top 5 Benefits of SEO 1. SEO leads to higher quality traffic Most companies focus entirely on outbound marketing, where you reach out to…

With an end goal to acquire visibility on Google, numerous organizations make a Google business listing (referred to formally as a Business Profile). In case you’re one such business owner, something you might not realize is creating a business profile doesn’t give you management on it. You need that management skills and editing skills if you need your Business Profile to work for you as a lead generation and effective SEO tool. So how would you acquire the management over your Google Business Profile? The appropriate response is that, as well as making a free Business Profile, and you should likewise…